Imagery
14 FOM films Imagery guide
Imagery Style
Photography that speaks for us.
• Captures the inspirational nature.
• Cinematographic photography with its own story to tell and professional retouch.
• High-quality photography.
• Communicate emotions and messages.
• Good contrast.
• Creative and dynamic compositions on uncluttered backgrounds
• The human factor: the key to a natural feel for dynamic image.
• Gender and ethnic diversity.
Resources
Images Treatment
Multiple treatments can be applied to images, each work as functional and aesthetic rule.
NOTE: When using a treated image, make
sure there is enough contrast between
the background and the image. Either
crop the image accordingly or adjust the
Gradient Map of the image.
No room for a gradient map!
Do not apply gradient map to images, solid fills will do just perfect!
Ranked Images Treatment
Films with a higher value rank (FOM films Value Ranking System), get special treatment, imagery wise, “Silver” and “Golden” ranks can be treated with Silver/Golden foil texture.
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B&W is preferable
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Main object/character can be masked out to remain colored.
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Foil must give a realistic looks, as a real layer has been applied to the image.
Special/Diamond Images Treatment
FOM films most original and visual identifiers, where an exclusive treatment takes place, to pride FOM films DNA’s aesthetics.
